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Alex L

Design Director

Vegetarian in progress - Podcast enthusiast - Lover of potato in all forms. 

Lover of adventures, and will never say no to a last minute weekend away anywhere (the more random the better). Despite my Serbian genes, I’m at my happiest in a warm climate. Nothing beats London in the summer and Belgrade in the autumn. Always up for trying new things whether it's a screen printing workshop, a surfing getaway or a climbing expedition. In normal times, I spend my spare time either at a climbing centre or more recently, out on my bike exploring.

I love mixing creativity with problem solving and getting immersed in a design project, especially when one idea sparks another and another. I feel very fortunate to have found a career that not only allows me to be creative but can also be methodical and structured too. I quite often enjoy receiving the ‘impossible' briefs (I may regret saying this).


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